Explore whether launching a Carefree Boat Club aligns with your growth ambitions by evaluating our proven model, national brand benefits, and recurring revenue potential.
About Carefree Boat Club
Carefree Boat Club is a membership-based boating program that provides its members all the benefits of boat-ownership, with none of the hassles - from insurance and maintenance to cleaning and refueling. Learn more
With over 22 years of continuous growth across 150+ global locations, we empower our boat club operators with the right resources and guidance needed to unlock their full revenue and expansion potential.
Who Should Apply?
Ambitious entrepreneurs who would rather be working on a dock than in an office!
We are looking for growth-minded operators who share our passion for bringing friends and family together and creating unforgettable moments on the water. Whether it’s cruising, fishing, dock-and-dining, or watersports, our unique model provides our members with the ultimate boating experiences across a varied fleet of premiere vessels. This is time better spent - for you, and your members.
Wherever there is boating, there can be a Carefree Boat Club.
Exclusive Partnerships with Brands, including
Own a Marina?
Boost your marina's revenue and attract new customers by setting up a Carefree Boat Club. With hassle-free boating options and recurring revenue streams, it's a win-win for both your business and your customers.
Diversify Your Marina's Revenue Streams
Marina owners who establish Carefree Boat Clubs at their marinas can benefit from diversified and recurring revenue streams, significantly increasing their overall profitability.
increased slip rentals
food &
drink
service center
fishing
equipment
boat
fuel
Maximize Your Per-slip Revenue
One slip leased to one owner = $4,000 per year.
One slip in a boat club with 8-10 members per boat = $45,000 per year
Five slips leased by a boat club with five boats and 8-10 members per boat = $225,000 per year
Note: this is illustrative and not a guarantee, with pricing and revenue driven by local and macro economics
Dispelling the Myths
MYTH! Carefree Boat Club Members must complete robust close-quarters/open-water training before taking a boat out.
MYTH! Many marinas use existing marina staff to help run their Carefree Boat Club, up until about 150 members.
MYTH! There are no sign-up fees. Initial investments are for marketing, staffing, and insurance. This can be as low as $250k.
Process for Opening a Carefree Boat Club
Discovery
Due Diligence
Dive deeper through mutual evaluation, including background checks and financial vetting, to ensure readiness and shared vision for long-term success.
Preparation & Training
Receive expert guidance on boat ordering, operations, marketing, and technology through our immersive onboarding program, designed to launch your club with confidence and position you for success using our industry-leading systems, purpose-built for the boat club model.
Grand Opening
Open your doors with full support from the Carefree network—welcoming new members, generating revenue, and introducing your community to the future of boating through innovative, hassle-free experiences that create lasting memories with family and friends.
